Eric, I just noticed that if you go to help in FF, there is an entry call 'Promote Firefox'. I am not sure where to make the link go, but do you think it might be a good ides to put a link into the PM help manu to say 'Promote Passwordmaker' ?
Once we decide that this would be a good idea, we can talk about the linked web site. May be a page with some ideas/links on how the user could plug PM.